DESIGN & ART DIRECTION

I am passionate about branding and design and relish the opportunity to create work that embodies strong conceptual thinking as well as a high standard of creativity. 

With over 20 of years industry experience as a creative, I have shared my time working between Melbourne and London. I enjoy heading up a team of creatives, however, at times like to work autonomously too.

I love working on small and big brands, and see myself as an ideas-led creative thinker with a wide and diverse skill set.

STYLING

Starting out as an art director and graphic designer naturally evolved into styling. Armed with a strong creative vision I am often sought after for my love of detail, intuitive style as well as my technical knowledge and ability to problem solve.

My focus is predominately on advertising campaigns, editorial photo shoots and TV commercials and have vast experience in set building, set design, prop making, prop sourcing, visual merchandising and interior design.

I have collaborated with international and locally based clients including: Penfolds, St Collins Lane, Fortnum and Mason, Mikimoto, Paul Bram, French Connection, The Body Shop, TK Maxx, Paint & Paper Library, ESPA International, Subway, La Maison Du Chocolate, Thorntons and Organic Nation to name a few.